Broad view of professional communication topics, including business and organizational communication.
I’m launching Vague Apparatus LLC to serve as umbrella entity for most of my professional activities from now on. This will include my communication consulting in the short term, as well as planned efforts in podcasting, video production, and fiction and nonfiction editorial projects. This is going to be fun.
I’m launching Vague Apparatus LLC Read More »
Companies are embracing a purpose beyond the bottom line, striving to make the world a better place across a range of issues. And then using these activities as the basis for a marketing push.
Social impact marketing Read More »
“The 2021 Edelman Trust Barometer reveals an epidemic of misinformation and widespread mistrust of societal institutions and leaders around the world.”
Global opinions about trust Read More »
Deloitte’s 2022 Global Marketing Trends report examined the brands experiencing high growth, and analyzed what those brands are doing to make that success a reality.
What are high-growth brands doing right? Read More »
, despite being functionally adjacent, communication has fundamental differences from marketing. And those differences are magnified in larger businesses where the stakes are higher for both disciplines.
Communication ≠ marketing Read More »
Depending on the phishing attack, it may only take one mistake on your part to seriously damage the finances and reputation of you or your employer.
If communication in the enterprise goes in only one direction it won’t be fully effective. Workers need to have channels to send communication back, in the form of questions, assessment, and suggestions.
360 degree feedback Read More »
There is a lot of talk about trust these days. Trust consumers have in companies, the trust staffers have for their bosses and each other. So what do you do with an untrustworthy employee?
Untrustworthy employees Read More »
Asynchronous communication can be the key to effective collaboration across virtual teams, across geographies and time zones. It prioritizes productivity and efficiency over being constantly connected.
Asynchronous communication Read More »
Gamification uses game design concepts and elements to engage employees, drive behaviors and increase the impact of messaging.
Gamification in organizational communication Read More »