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James Irwin

Writer | JRIrwin.com

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Six steps to achieving your ambitions

Lifestyle / James Irwin

The motivational speaker Ben Nemtin believes more people should aspire to do great things, and more should be achieving those ambitions. He has six steps he recommends people follow to help them reach their goals.

Six steps to achieving your ambitions Read More »

What are high-growth brands doing right?

Communication / James Irwin

Deloitte’s 2022 Global Marketing Trends report examined the brands experiencing high growth, and analyzed what those brands are doing to make that success a reality.

What are high-growth brands doing right? Read More »

Communication ≠ marketing

Communication / James Irwin

, despite being functionally adjacent, communication has fundamental differences from marketing. And those differences are magnified in larger businesses where the stakes are higher for both disciplines.

Communication ≠ marketing Read More »

shark

Phishing

Communication / James Irwin

Depending on the phishing attack, it may only take one mistake on your part to seriously damage the finances and reputation of you or your employer.

Phishing Read More »

360 degree feedback

Communication / James Irwin

If communication in the enterprise goes in only one direction it won’t be fully effective. Workers need to have channels to send communication back, in the form of questions, assessment, and suggestions.

360 degree feedback Read More »

photography of person peeking

Untrustworthy employees

Communication / James Irwin

There is a lot of talk about trust these days. Trust consumers have in companies, the trust staffers have for their bosses and each other. So what do you do with an untrustworthy employee?

Untrustworthy employees Read More »

Join me at HippoCamp 2022

Arts / James Irwin

I’ll be speaking at HippoCamp 2022 in August. This is a conference for creative nonfiction writers held each year in Lancaster, in the rolling farmlands of southern Pennsylvania.

Join me at HippoCamp 2022 Read More »

Asynchronous communication

Communication / James Irwin

Asynchronous communication can be the key to effective collaboration across virtual teams, across geographies and time zones. It prioritizes productivity and efficiency over being constantly connected.

Asynchronous communication Read More »

Elmore Leonard’s Ten Rules of Writing adapted for business communicators

Arts / James Irwin

I thought it might be fun and interesting to apply Elmore Leonard’s famous Ten Rules to business writing.

Elmore Leonard’s Ten Rules of Writing adapted for business communicators Read More »

focus photo of super mario luigi and yoshi figurines

Gamification in organizational communication

Communication / James Irwin

Gamification uses game design concepts and elements to engage employees, drive behaviors and increase the impact of messaging.

Gamification in organizational communication Read More »

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